Digital and E-Learning

Digital and E-Learning

Graphic: Irina Strelnikova/Shutterstock

Market Overview

The days of pencil, paper, and books are coming to an end, it seems, as trends in digital and e-learning continue to grow rapidly. Global Industry Analysts, a publisher of market analysis, accurately projected the growth of e-learning to reach $107bn by 2015, and now project 3X this, $325bn, for 2025.

We used Cyndx Finder to map out the digital learning landscape to highlight the current players in the industry. To do this, we used a concept search on ‘digital learning’ to uncover both the existing and emerging companies in this market.

Running a Finder search, we uncovered 498 companies in the digital learning space; among the companies were 398 private companies, 69 acquired companies, 10 public, and 5 closed (17 companies did not list their status).

Screen Shot 2019-05-15 at 1.31.24 PM.png


Public Companies in Digital Learning

The top public companies in the market include Houghton Mifflin Harcourt (Enterprise Value $1.56bn), Pluralsight (Enterprise Value $1.42bn), and Instructure (Enterprise Value $1.17bn). Interestingly, these public companies are not all focused in one specific area, but cover a range of topics, including K-12, software development, design, and higher education.


Investment Activity – Investors and Capital Raises


Looking to the investment interest in the industry, Teach on Mars conducted the most recent capital raise, with a Series B of $7.95M in January 2019.
This 3 year old firm provides a next-generation learning platform, rewarding socially-enabled learning for business situations.

The most active investors in digital learning include:

  1. NewSchools Venture Fund, with 10 investments in 5 companies
  2. New Markets Venture Partners, with 9 investments in 5 companies
  3. Rethink Education Management, with 8 investments in 5 companies


3 Most Relevant Private Market Players


  1. eLearning Industry, an online community of professionals who aim to promote and share knowledge on digital learning
  2. eLearning Company, a company offering custom e-learning solutions for corporations, universities, or governments
  3. Instancy, a firm providing learning opportunities through web and mobile devices

Leave a Reply

Your email address will not be published. Required fields are marked *

New Whitepaper

An Efficient Way to Find Relevant Investments Quickly

Download Projected to Raise to learn about Cyndx's proprietary model for identifying which companies will raise capital within the next six months, with 86% precision.